Thursday, April 11th, 2013
Just as Fred Taylor spoke corporate capitalism’s words about work and its control, so did Google CEO Eric Schmidt voice the system’s deepest truth about privacy in the face of marketing:
That was in December of 2009.
Dig the usefulness of the “war on terror” and its subcomponents to the marketing juggernaut. Why does the privacy of commoners not exist to Google and its customers? It’s absolutely because privacy is anathema to the basic conduct of big business in our age of two-way communications. Privacy would end the overclass’s ability to gather data on our off-the-job behavior via new media, and thereby refine and extend their sales efforts. But, thanks to the Patriot Act, Schmidt can get away without mentioning this elementary fact, and pretend he’s just a patriot doing his lawful duty.
And, as Gawker rightly remarked at the time of Schmidt’s Taylorian utterance, consider also the radical uni-directionality of the relationship in question. Privacy is nothing, a mere remnant of earlier times to be eroded and strangled as quickly as people will allow, to those looking out from the corporate boardroom. What happens in the boardroom and in the lives of the primary beneficiaries of the system? Try telling them they have no privacy rights, and that all their affairs are open to public scrutiny…