Directors of Empathy

This, per Advertising Age, exists:

Scott Madden is senior partner-director of empathy and evolution at Boston-based Connelly Partners.

It gets even better. Here’s the promise from said agency:

At Connelly Partners, we believe in the undeniable power of empathy. So we weave it into every piece of communications we create. We call it Empathy Engineering. It’s what helps our work resonate with your target in a more powerful and memorable fashion. It’s not rocket science. It’s marketing science.

Empathy engineering. Nuff said.