Never say nadir, or, that is, never underestimate the power of the overclass.
In any event, as Killary Klinton trundles on, promising to deliver even more rightist fantasy outcomes for her constituent dupes, Russia is 100% responsible for the war crimes committed by those it clearly trained, armed, funded, and more-or-less controls. Meanwhile, Israel is defending itself against senseless external terrorism. USA? Not involved. Go back to watching your “American Idol” episodes and thinking about how free and peaceful you/we are. There’s troubles, but it’s all Russkies and Arabs. Nothing to lift a finger about.
All the while, where is good old self-righteous, super-radical Occupy? Oh, right, they have become wiser and are now helping people in Brooklyn grow sunflowers.
TCT exists to publicize the true methods and consequences of big business marketing, which is corporate capitalism’s use of scientific management to control off-the-job behavior. Despite the importance of knowing how the overclass dictates the conditions and evolution of personal life, it does not follow that the proper answer to such dictatorship is an effort to politicize product-use in itself. In fact, such efforts always quickly reduce themselves to naive and paternalistic harangues for individuals to somehow use their “consumer” choices to alter the socio-economic system. “Shop your way to a decent society!” “Join/start a co-op!”
I mention all this because the profoundly annoying figure Annie Leonard is redoubling her deeply silly efforts.
TCT could expound on the fit between Ms. Leonard’s flimsy analyses and the cartoon format of their presentation, but will for now confine itself to remarking on this core Leonardian thesis:
Rubbish. Pure and complete rubbish. When has anybody anywhere ever asked a representative sample of Americans “Do you believe that more is always better?” The plain and simple answer is that nobody ever has. And, if they ever did, the question would undoubtedly draw a massive “No” answer, because very few people, even in this hugely indoctrinated nation-state, are banal enough to think quality doesn’t matter. Quite the contrary: Everybody but capitalists knows this very, very well.
And yet here we have Annie Leonard school-marming us on this totally fake (and insulting) point. To what end? Liberal university students eager to acquire an easy way of being “political,” perhaps? Certainly not Joe or Jane Sixpack, who would be rightly insulted by such pointless pandering, if they were ever to see it.
Our real problem is that popular desires for better, saner ways of living are simply ignored in our market totalitarian society. And, as Barry Commoner argued, “the only rational answer [to so-called “consumer” issues] is to change the way in which we do transportation, energy production, agriculture and a good deal of manufacturing. The problem originates in human activity in the form of the production of goods.” Politics, in other words, is about demanding and gaining control over macro-choices, not special-pleading over micro ones.
Advertising Age reports on the evolution of political marketing as handled by its leading practitioner, President Zerobama. The great treasure here is, of course, the thing that lives where, in an actual democracy, a constituency would reside: “the Obama campaign’s data files” on its marketing targets, a.k.a. voters.
The latest news is that the Zerobama campaign wants to pass that treasure to its new post-election selling endeavor, the “lobbying” (read: data-scraping) operation known, in terms that would make Big Brother blush and Ella Baker spin in her grave, as “Organizing for Action.” [Note: TCT refuses to link to this reprehensible scam.]
But wait! This is not yet the bottom of the barrel. According to Ad Age, the real aim in all this is the effort to institutionalize the latest advances. The facts here speak for themselves. Here is Ad Age‘s description of the ultimate reality:
“The VAN,” as it is known in Democratic Party circles, essentially is a storage and management system for its clients’ voter-file data and supporter information. (VAN stands for Voter Activation Network.) VAN’s biggest client, the DNC, has a contract with the company for all its state parties allowing Democratic candidates across the country to access its Vote Builder database, which compiles names, addresses, ages, phone numbers, voting history and other publicly available information.
Voter Activation Network!
For the umpteenth-plus-one time: Orwell would be out of business these days.
Pardon the TCT editor’s possibly shaky Spanish — I made the horrendous error of learning German instead in school — but we are not Chavez here in the USA, and it’s a crying shame. Dig the way they are running the presidential election in Venezuela, per Advertising Age:
Americans weary of seemingly endless presidential campaigns might envy Venezuela’s decision to limit the process of electing a successor to Hugo Chavez to a mere 10 days.
From April 2 until April 11, candidates can buy five minutes a day of ad time on each TV and radio channel, and a daily ad in every newspaper.
Ad Age, of course, can’t side with the people, being what it is. Hence their piece on this lovely rule carps about Venezuela’s “state-controlled media.” There are, of course, private media in Venezuela, so it isn’t exactly the USSR.
The carping about media control is straight out of Animal House. “They can’t do that to our pledges. Only we can do that to our pledges.”
Any actual observer knows that the mass media here are far more effectively controlled by the “private” overclass than any state system ever was or could be.