Hypocrisy, Thy Name is Corporation

captain_renault The mega-marketing platform known as the National Football League is taking some heat for its employment (Captain Renault is shocked!) of violent people.

The NFL’s hypocrisy, meanwhile, is a mere grain of sand compared to that of its sponsors. To wit:

“The behaviors are disgusting, absolutely unacceptable, and completely fly in the face of the values we at PepsiCo believe in and cherish.”

Thank you, sugar-water pusher!

“We are not yet satisfied with the league’s handling of behaviors that so clearly go against our own company culture and moral code.”

That’s Budweiser talking.

“As a brand that has always supported women and stood for female empowerment, COVERGIRL believes domestic violence is completely unacceptable.”

Yes, make-up is all about empowerment and equality.

“McDonald’s is a family brand.”

The only howler bigger than these shameless lies about corporate values is the suggestion that any of these capitalist behemoths might ever refrain from availing themselves of the NFL’s services as an eyeballs-and-eardrums rancher.

Please Login to comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.

  Subscribe  
Notify of