Sagan, of course, remains one of the most famous and forceful expositors of scientific worry over our social order’s continuing destruction of its own ecological basis.
Which makes it especially galling that his life-partner and executor is now licensing his image and words to sell Jeeps.
Druyan seems to have been wooed into this disgusting pratfall by the perhaps debonnair and certainly oh-so-French chief of marketing at Fiat-Chrysler Automobiles, le monsieur Olivier Francois.
Here is how Druyan described her Hicksie-worthy blunder to Automotive Age:
“He said, Annie, we built you a car. And I was so flattered and delighted,” says Druyan, a longtime writer and producer and founder and CEO of Cosmos Studios, a maker of science-based entertainment.
The “car for her” in question is, of course, an available “electric” option on your new Jeep!
This unexamined, brazenly unscientific (yet heavily sponsored) presumption — that “electric” automobiles are somehow meaningfully better for Earth than small gasoline cars — is about to become a platform plank in a certain kind of deeply dangerous liberal practicality. It is, among other things, now an official selling point for California’s power elite.
Meanwhile, ponder the manifold uber-Orwellian dimensions of the marketing campaign Druyan has allowed FCA to promulgate:
“To explore and cherish the only home we’ve ever known.” That, friends, is one of the taglines.
We could conduct a week-long workshop on the multiple perversities of just this single sentence.
So to Ann Druyan, TCT says it: For shame! You have managed to make turds fall out of Carl Sagan’s mouth.