Prevagen is Fraud-in-a-Bottle

Prevagen, modern-day snake oil sold by Quincy Bioscience, was sued for being the fraud that it is, but remains as heavily marketed as ever.

Quincy sells Prevagen by saying it is the “#1 Pharmacist Recommended Brand,” based on a survey of pharmacists that is as crooked as Prevagen itself.

Here, meanwhile, is some of what the American Pharmacists Association says about Prevagen:

A calcium binding protein originally derived from jellyfish, apoaequorin (Prevagen—Quincy Bioscience) is widely advertised for memory enhancement. Although several animal studies on its safety have been published, human data on its efficacy are limited to published abstracts or studies posted on the company’s website.3 Of note, as a protein, apoaequorin is unlikely to be absorbed to a significant degree; instead it degrades into amino acids.


What to tell patients


Memory problems are a concern for many older adults. Pharmacists should educate patients that normal cognitive aging occurs and is not a disease. Regular physical exercise, a healthy diet, social engagement and lifelong learning, as well as the avoidance of inappropriate medications, are essential and likely possess additional health benefits. 


Although supplements such as omega-3 fatty acids have been promoted for improving memory, trial results have been mixed. No benefit was shown in a major rigorous study, even with omega-3 fatty acids.7 Human data on apoaequorin are limited to small, company-sponsored trials that do not meet expected scientific standards.


The chancers at Quincy Bioscience ought to be jailed and deprived, down to the last penny, of all monies they’ve stolen over the years.

Meanwhile, such is still the stuff of mass media sponsorship in the United States.

Robert Heilbroner lies, as ever, a-spinning in his grave.

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