Facebook as Lightning Rod

lightning-rod-image The New York Times has obtained some of Facebook’s internal planning records.  These show that Facebook is what it says it is, what its founders have always understood it to be: a device for harvesting intimate knowledge of people’s private lives and selling that knowledge to corporate marketers.

The meat of the NYT story is the revelation that, despite pretending to promise the Federal Trade Commission that it would cease doing so, Facebook has continued to sell “what are known internally as “capabilities” — the special privileges enabling companies to obtain data, in some cases without asking permission.”

This means, among other things:

Facebook [has] assumed extraordinary power over the personal information of its 2.2 billion users — control it has wielded with little transparency or outside oversight. Facebook allowed Microsoft’s Bing search engine to see the names of virtually all Facebook users’ friends without consent, the records show, and gave Netflix and Spotify the ability to read Facebook users’ private messages. The social network permitted Amazon to obtain users’ names and contact information through their friends, and it let Yahoo view streams of friends’ posts as recently as this summer, despite public statements that it had stopped that type of sharing years earlier. [The New York Times, 12/19/2018]

Despite its importance, the great problem with this exposé is that it is yet another major case of rotten-appleism, of trying to portray a systemic imperative as a mere miscreant malpractice. As the NYT acknowledges, “personal data has become the most prized commodity of the digital age, traded on a vast scale by some of the most powerful companies in Silicon Valley and beyond.”

Why is that, and what entities and forces are genuinely responsible for the radical, progressively worsening market-totalitarianism of our life environment? It ain’t just ham-handed, yuppie-faced Facebook. It is, as somebody once said, a matter of Economics 101 in our supposedly best-possible, history-resolving system.

facebook finger-point image

Meanwhile, the proper answer to all this is not more silly efforts to regulate private-sector media providers. It is to empower the United States Postal System to enter the realm of modern communications, on all fronts, with full competitive aggression. A non-commercial, publicly-guaranteed social networking website, for example, could neatly and reliably dispose of all the problems inherent in Facebook, including the privacy issue.

Shitty Deal

Here at TCT, we of course delight in delivering all the great news about how corporate capitalism keeps winning the day by deploying its special, unimproveable innovation techniques to solve humanity’s most pressing problems.

New and better methods of butt-wiping, as you surely know without being told, is way high on the list of things people want and need in this, the year of our lord 2018.

So, let the rejoicing continue! The Procter & Gamble conglomerate, by working, as always, “to sustain the ongoing health, viability and sustainability of the Corporation,” has now achieved the breakthrough required to bring us the Charmin Forever Roll!

charmin ad image

One less hassle!  You’ll love not having to constantly change the toilet paper!

Indeed, who hasn’t lost sleep over that?  Oh, the waste! The pathos! The squandering of human hours! Tell us, dear readers, all the wondrous things you’ll do, now that you are free from the oppression of changing your TP…

Meanwhile, of course, there is the actual plan and purpose: P&G’s never-ending battle “to fuel investments and margin” while “driving…increased consumption.”

The new Forever Roll, you see, is a clever repackaging of Charmin Ultra Soft toilet paper.  Walmart sells various quantities of the conventional format of that long-running P&G product for 4.0 cents per square foot.

The Forever Roll, meanwhile, sells — apparently only directly from P&G — at $9.99 for 185 square feet and $5.99 for 92 square feet.

That works out to 5.4 and 6.5 cents per square foot, respectively — price increases per unit of 35 and 63 percent.

In order to achieve such wonders, P&G undoubtedly conducted many millions of dollars’ worth of marketing studies, to explore how to profitably insert this trope into people’s lives.

Such, dear friends, is the baseline stuff, the (pun intended) bottom line, of our socio-economic order.

Our grandchildren, should we somehow manage to pass them a world capable of remembering such astounding institutional facts, will be amazed and disgusted by what we did to them — and ourselves.

Luke Wilson Sells Oligopoly Toothpaste

Luke Wilson image Actor Luke Wilson has an estimated net worth of $30 million. Nevertheless, for some reason, he will soon be fronting the Colgate-Palmolive corporation’s latest effort to use advertising to extend its oligopolistic market share: 42 percent of the global toothpaste market, according to its investor come-on webpage. With the help of fellows like Wilson, C-P uses its power to hawk over-priced, over-hyped, possibly harmful forms of old-tech commodities that long ago hit their right walls of objective improveability.

turd-trophyFor this ignoble move, Mr. Wilson hereby receives the highly un-coveted Golden Hicksie.

Colgate-Palmolive? Their gross profit margins on their employment of Mr. Wilson and many other, rather less well-remunerated persons?

60 percent.

The Scourge of Hyperhidrosis

carpe lotion ad image Sweaty hands: Where would anybody sane rank this on the list of humanity’s current problems? What does the fact that new, heavily promoted package goods to combat sweaty hands are now much more on the agenda than, say, serious ecological reforms imply about corporate capitalism and its highly engineered socio-cultural order?

The new product that prompts this question is Carpe Hand Anti-Perspirant, which, if one is gullible enough to believe the public story of the stuff’s inventors, was created because people urgently needed it:

For years, hyperhidrosis treatment required multiple visits to a doctor or dermatologist. Individuals often had little choice but to dedicate ample amounts of time and money to hyperhidrosis treatment at a medical facility.

Ever the heroes, our valiant entrepreneurs — TRIGGER WARNING: the story involves graphic tales of “a lot of people were wiping their palms on their clothes” — knew of this crisis and pursued a solution:

However, an increased focus in hyperhidrosis research and product development has produced methods to treat hyperhidrosis in the comfort of your own home.

The research that led to this wondrous breakthrough? Turns out, it is organized by an MBA, and takes surveys of its own conference attendees to document the disease to which it claims to be responding.

As Preacher Daniel told the folks in Matewan, draw your own conclusions.

The Trump Effect

stork carrying baby One important impact of the scum-floating-to-the-top phenomenon that is the Trump Presidency is its addlepation of the political left.

Here, for example, is the meat of an email I just received from Truthout:

“We live in an age where lies can be used to justify pretty much anything: revoke a press pass, deny thousands of people asylum, change laws affecting people’s basic rights. This is somewhat ironic, considering that we live in an age of technology more sophisticated than ever before.”

The proposition here is that, with Trump’s election, we have entered an “age of lies,” with the features listed above.

This is multiply precious.

First of all, the triumph of Trump has been foreseeable, if not predictable, since at least 1987, when The Art of the Deal consolidated this megalomaniacal rentier cretin’s Reaganite fame. Certainly, the thesis that government should be run like a business has always been at the heart of the ongoing Great Restoration/Reagan Revolution.

Et voila, this knownothing TV terminator.

Meanwhile, what kind of age do Truthout‘s people think we lived in before the wonderful Electoral College seated this mentally ill, proudly ignorant election-loser?

Here at TCT, we have always been impressed with the power of this observation by the late Robert L. Heilbroner:

“At a business forum, I was once brash enough to say that I thought the main cultural impact of television advertising was to teach children that grown-ups told lies for money. How strong, deep, or sustaining can be the values of a civilization that generates a ceaseless flow of half-truths and careful deceptions?”

Heilbroner said that in 1976.

Finally, how cute is it that Truthout supposes that modern technology somehow supports, rather than clashes with, truth-telling? Has the climate for realism and democracy ever suffered a more fateful blow than the one struck by the continuing ascendancy of electronic audio-video machines? That a lefty operation with “truth” in its name can possibly miss the deep importance of the old tech of print literacy and direct human conversation is, I fear, a true sign of the times — times which did not begin in November of 2016.

Car in the Fridge, Fridge in the Car

Joe Strummer foresaw it. Automobiles are not just core vehicles of hyper-commodification/waste, but are themselves sites of selling and commercial indoctrination.

This is a photo of the arrival of the further commercialization and commodification of the experience of riding in cars, to wit, the arrival of Cargo-in-Uber:

food-in-uber

Now, if they can just figure out how to get robots to drive…