Same as it Ever Was…

senile egg Having lost its grifting, grafting hedge-fund-running czar, and having been relieved of its financial responsibility for the skein of toxic waste dumps it has left across North America, the “new” General Motors returns its attention to the true meat of its work. Yep, billion-dollar brainwashing:

DETROIT — Spending for General Motors Co.’s new Chevy advertising blitz that starts tonight during the World Series is expected to top the $685 million the brand spent in all of 2008, GM marketing boss Joel Ewanick said today.

Chevy television spots from Goodby featuring voiceovers from Michigan-native actor Tim Allen will air tonight when the San Francisco Giants host the Texas Rangers at 8 p.m. on Fox.

The campaign, which employs the slogan “Chevy Runs Deep” and the brand’s iconic bowtie logo, emphasizes the Chevrolet’s long history while touting new technology and safety.

Goodby called Chevy’s heritage a “tiebreaker” in competing with other automakers and said the cars are “beautiful, productive machines.”

One commercial shows a montage of old and new Chevy trucks with dogs, Hank Williams singing “Movin’ On Over” and Allen’s lone line, “A dog and a Chevy. What else do you need?”

And some say corporate capitalism has reached its senescence…

The “New” GM: Now Selling a Product You Can’t Buy

230volt The level of desperation in the automobile-industrial complex is now so extreme, they are touting products that are not real. Can you buy a Chevy Volt? No. Will you ever be able to? Perhaps. Will these hype vehicles ever be affordable, reliable, and practical? Doubtful. Are they an intelligent use of the Earth’s remaining non-renewable resources? No way.

None of this will enter into public discussion, of course. This is market totalitarianism, and cars are mandatory. No questions asked or allowed.

The Chevy Volt: ROFLMAO!

After years of breathless pre-advertising, here’s what “the backbone of our economy” is disclosing about its “cutting-edge” new “green” automobile, coming (maybe) next year:

G.M. says the car, which is scheduled to arrive in showrooms two years from now, will be able to travel 40 miles on a charge, but it will also have a small gas engine to extend the range to as much as 640 miles using both the battery and gasoline (the 1.4 liter, four-cylinder engine is intended to run a generator that will power the car and recharge the batteries once they are depleted). It is expected to cost about $40,000.

A 40-mile range! After billions spent over years!

As I keep saying, you know what complete excrement you’re getting when industry insiders and The New York Times are mentioning it:

“If you’re the affluent individual who wants to make a statement, it’s one thing,” said Ron Pinelli, president of, an industry analysis firm. “If you’re Joe the Commuter, you’re not going to spend $40,000 on an electric car. It’s insane.”

You see there the wishful thinking behind all this late, late, late capitalism. Behind the scenes, the overclass must be mired in quiet desperation, despite its unchanging public face.

And then there’s the supposedly democratic public response: The coming public sponsorship, via the Tweedle-D Party and its program of “change” you can choke on (a.k.a. the re-packaging of the usual capitalist boondoggles), of this suicidal greenwashing charade. If shamelessness and corruption were combustible, there’d be no energy crisis for many centuries:

Executives at General Motors, the largest and apparently the most imperiled of the three American car companies, are using the Volt as the centerpiece of their case to a skeptical Congress that their business plan for a turnaround is strong, and that a federal bailout would be a good investment in G.M.’s future.

Rest assured, nobody on Capitol Hill or in 1600 Pennsylvania Avenue is going to connect these dots…Quite the opposite.

Mad Max, here we come.