Green Coal: Marketing Trick

To paraphrase Billy Bragg, the laws of physics are very, very strict, and they’re just bending them for their own benefit.

The staggering amounts of energy we waste on corporate capitalist boondoggles are, if the truth be told, not sustainable for much longer.

Neither are they, or will they ever be, clean. All combustion has by-products, and hydrocarbon combustion is inherently especially nasty to living beings.

If you or others you know are open to seduction by the expanding overclass talk of “green energy,” I beg you to educate yourself.

You might start with this powerful piece by Peter Montague.

Gaming the Greens

Here comes the next wave of the overclass’s assault on the public mind…

The Chevron Corporation, in partnership with the relentlessly dreadful British magazine The Economist, has promulgated “Energyville,” a cutesy online computer game that touts itself as

an interactive online game that challenges players to meet the energy needs of their own city. Energyville, developed using data and content provided by the Economist Intelligence Unit, The Economist Group’s research arm, examines the economic, environmental and security trade-offs and opportunities associated with different energy sources.

The “game” (it’s a game, indeed, but not the innocent type), wraps itself in the flag of education:

Energyville was designed to show the complexities and the tough choices that have to be made to meet the energy needs of a growing, modern city. Given the importance of energy in everyone’s lives, Energyville is an opportunity to stimulate and inform the debate and help create awareness around our energy choices.

Energyville represents an average industrialized global city of almost four million people. Population growth and energy demands, impacts and costs, are based on projected socio economic and energy usage data from the Economist Intelligence Unit and other organizations such as the Organization for Economic Cooperation and Development and the Energy Information Administration.

As players move through the game’s phases, they learn about the characteristics of the different energy sources and understand how different events affect their choices. The economical, environmental and security impacts of their chosen energy portfolio are calculated using an energy-management points system. Players can compare their scores with other players, challenge a friend and debate the results on

But there’s one very huge unmentioned catch: In Energyville, all “your” city’s sources of energy demand (as opposed to energy supply) are fixed by Chevron and The Economist! You have no choices about transportation or urban layout or housing density or any other kind of commodity production!

That, of course, is because corporate capitalism has zero capacity to withstand any substantial alteration in those all-important factors. Shrinking demand to save humanity and the planet would spell doom for our overclass. Ergo, no demand-side choices will be tolerated or even mentioned.

The extra scary part of this little propaganda “game” is that the green activist-intelligentsia seems to be naively gobbliing the candy and bounding right into the witch’s house.

We are in very deep trouble…