Shamelessness on Stilts

She’s a major corporate-news hit now:

Notice the multiple dishonesties on display in this little routine.

1. Engineers “are one of the fastest growing jobs.”  Balderdash.  Not only is the single kind of engineering work on this list hardly a roll-up-your-sleeves-and-build-stuff variety, but it will employ a mere 25,400 individuals by 2020.  That will be something like 1/700th of one percent of the projected labor force then.  Yes, what a promising field!

2. If Ms. Engineer became an engineer — let’s not quibble over actual facts here — then how did that happen, given that she was into typical gendered toys and didn’t know what engineering even was until she was a senior in high school?

3. Does every GoldiBlox toy come with an admission and scholarship to Stanford University?

4. Look again at the kid playing with the actual toy.  How long do you think that will last?

GoldieBlox: Engineered Ideology

When I hear the word “engineer,” I reach for my revolver. Comrade MS has discovered this astounding piece of faux feminist detritus. Who in the world finds the idea of females being engineers controversial at this point in time? Nobody. That, of course, doesn’t stop the corporate media from lapping up this junk.

One wonders which is worse: the insipid, still-sexist, entirely unserious pandering about very serious social issues, the bogus claims about national shortages of scientists, or the raw chutzpah of the creep behind it all. I supposed I’d say the latter, on the grounds that Debbie Sterling’s claim to being an engineer is her training in product design! She’s a god-damned marketing consultant — a perception engineer!

Et voilà:

For the past 7 years, she has also served as a brand strategy consultant for a wide variety of organizations including Microsoft, T-Mobile, Organic Valley and the New York Knicks.

Last but not least, clap eyes on the pathetic objects being peddled in this scam on moronic yuppies: